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Strategically Driven, Data-Based, Creatively Executed
If you’ve ever wondered how brands create unforgettable experiences, marketing is the field for you. LTU’s BSBA in Marketing prepares you to bring products and services to life while honing the skills that make businesses thrive. This program blends creativity and analytical thinking, giving you the tools to design impactful campaigns, solve real-world problems, and connect with audiences in meaningful ways.
Whether you’re brainstorming the next big idea or analyzing consumer data, marketing offers a career that’s as rewarding as it is dynamic. It also pays off—literally. According to the U.S. Bureau of Labor Statistics, marketing managers earn a median annual salary of $135,030, making this one of the most lucrative fields in business.
Course Name
Course #
Credits
College Composition develops students’ acquisition of the fundamental principles of academic writing. This course focuses on the development of writing thesis statements and main arguments, topic sentences, transitional words and phrases, supporting paragraphs, use of evidence, essay organization, and research skills. Extensive writing and research practice is required.
COM 1103
3
Course not found.
INT 2103
3
Quadratic equations, functions and graphs, systems of equations, inequalities, logarithms, trigonometric functions, identities, equations. No credit after completion of MCS1224 or MCS1414. Calculus
MCS 1074
4
An introduction to formal and process principles that underlie all design disciplines. The course explores both fundamentals of visual interpretation as well as conceptual processes and tactics that are involved in building more complex methodologies. The focus of the course is on visual literacy, formal principles and the identification of relevancies as building blocks in design project significance and meaning.
MGT 2203
3
Total Credits:
13
Course Name
Course #
Credits
Course not found.
INT 2113
3
Must have placement. Limits and continuity, differentiation, curve sketching, applications of differentiation, integration, methods and applications of integration, multivariable calculus. No credit after completion of MCS1414. Lecture: 4 hrs
MCS 1224
4
Advanced representational theory and practice within an architectural context. This coursework will deeply examine contemporary tools, application strategies, representational formats, and presentation methods with increasing complexity and consequence regarding design, technology, and practice. Students will utilize an advanced hybrid of digital and physical tools in the analytical representation of existing works of architecture. Coursework visualizes architecture comprehensively as three-dimensional constructs and environments which become organized into two-dimensional visual information.
MKT 2013
3
This course introduces students to the primary aspects necessary for launching a new venture or business. Students will work in teams to develop a product or service from the planning stages to implementation that will result in a business plan. Students will also learn about the supporting functions to a start-up venture and the characteristics of a successful entrepreneur.
MKT 2123
3
A historical survey that develops students’ abilities to critically engage texts of the ancient global world, placing an emphasis on the way these texts reflect their context and human experience. Readings may draw from philosophy, history, literature, visual art, and more. Class activities include reading of primary sources, seminar discussion, and writing in various genres. May be taken concurrently with COM 1103.
HUM 1213
3
Total Credits:
16
Course Name
Course #
Credits
Course not found.
ACC 2013
3
Course not found.
BIO/CHM/GLG/PHY xxx3
3
Course not found.
ECN 2303
3
Course not found.
SSC 2xx3
3
This course covers descriptive statistics, probability, and probability distributions with an emphasis on statistical inference such as confidence intervals, hypothesis testing, correlation and regression, chi-square tests, t-and F-distributions, and selected nonparametric tests.
MCS 2124
4
Total Credits:
16
Course Name
Course #
Credits
Intro to Managerial Accounting
ACC 2023
3
Course not found.
BIO/CHM/GLG/PHY xxx3
3
Introduction to the theory and practice of prototyping and fabrication. The course advances the production of physical outcomes focusing on the relationship between information and morphology. Multiple levels of design development and implementation are addressed using current industry standards and state-of-the-art fabrication processes.
BIO/CHM/GLG/PHY xxx1
3
Course not found.
COM 2103
3
A historical survey that develops students’ abilities to engage texts of the modern global world, placing an emphasis on the way these texts reflect their context and human experience. Readings may draw from philosophy, history, literature, visual art, photography, film, digital media, and more. Class activities include reading of primary sources, seminar discussion, and writing in various genres. May be taken concurrently with COM 1103.
HUM 1223
3
Course not found.
MKT 3/4xx3
3
Total Credits:
15
Course Name
Course #
Credits
Course not found.
GEN 2xx3
3
Course not found.
GEN 2xx3
3
This course provides lecture, lab and studio components focusing on the integrated relationship between architecture and tectonics. The course presents tectonics as the order of constructional parts necessary to create architectural space. The course objectives and outcomes are organized into four phases: elements, assemblies, applications, and synthesis. Areas of focus include construction joints, sequencing, weathering, primary vs. secondary systems, and relationships of constituent parts to whole buildings. The course builds on the concepts of landscape and site from the ID1 course, and interior and daylight from the ID2 course, and prepares students to embrace concepts of urban systems to be considered in ID4. The studio component emphasizes integrated architectural composition; the lab emphasizes exploration and experimentation with design media and other specific design inquiries in support of the studio.
LLT 2xx3
3
This course is an introduction to the behavior, analysis, and design of structural members and systems. It provides a basis for the understanding of elementary force flow in structural systems and an intuitive understanding of how systems react to and resist loads. This course introduces the theory of statics with analytical and graphical solutions. Topics include the determination of loads, the resolution of force systems, and equilibrium analysis; and structural principles related to shape (centroids and moment of inertia), the properties of materials (stress, stiffness, and modulus of elasticity), shear and bending moments, deflection, column theory, and elementary indeterminate structures. Instructional methods include lectures, advanced digital media, video, in-class problem solving, demonstration models, and the investigation of historical precedents. The course provides the knowledge of structural theory which is the basis for the code based procedures in subsequent courses.
MGT 2113
3
Course not found.
MKT 3/4xx3
3
Total Credits:
15
Course Name
Course #
Credits
Course not found.
MBA 6003
3
Provides an overview of the role and key functions of human resources management in organizations. Topics include human resource strategic planning, job analysis, staffing, training and development, performance appraisal, compensation, retention, labor relations, health and safety, and fairness concerns. Employment law and compliance, employee well-being, globalization and developing trends in human resources are also introduced.
HRM 3023
3
Course not found.
ECN 6023
3
This course is designed to provide students with the necessary skills, tools, and techniques to effectively manage a major project on time, within budget and with successful results. The course focuses on planning and control over the life of the project with an emphasis on Project Management Institute (PMI) best practices and real life scenarios. The course will cover project lifecycle planning, PERT and CPM, computer based project control tools, resource loading, scheduling, costing, and decision making in the project environment.
MBA 7063
3
Course not found.
MKT 3/4xx3
3
Total Credits:
15
Course Name
Course #
Credits
Enterprise Resource Planning
INT 3703
3
This course focuses on leadership skills specific to the allied disciplines of design within the College of Architecture and Design. Students will engage models of leadership relevant to a dynamic and evolving professional context. Course content will include typologies of leadership organization, principles of successful teamwork and collaboration, viable economic frameworks, ethics and design entrepreneurship.
LLT/PSY/SSC 3/4xx3
3
Course not found.
MBA 6063
3
This course presents advanced methods of analyzing buildings loads (dead, live, wind, earthquake, etc.) leading to the understanding of structural design strategies that provide building stability. Course work includes methods of analysis for responding to requirements for lateral stability due to wind or earthquakes; the development of one and two-way long span systems; the structural behavior of shell, frame, and space systems; and the analysis and design of structures with computer technology. The course provides the basis for students to understand behavior and force flow in long span and lateral force structural systems. The course further develops knowledge of code based material applications. Class instruction offers both quantitative and intuitive understandings of how systems react to and resist loads. Instructional methods include lectures, advanced digital media, video, in-class problem solving, demonstration models, and the investigation of historical precedents.
MGT 4023
3
Course not found.
MKT 3/4xx3
3
Total Credits:
15
Course Name
Course #
Credits
Reflective Leadership
MBA 6043
3
Course not found.
MGT 3053
3
Course not found.
MGT 4113
3
Course not found.
MGT 4213
3
Course not found.
MKT 3/4xx3
3
Total Credits:
15
Use Your Cell Phone as a Document Camera in Zoom
From Computer
Log in and start your Zoom session with participants
From Phone
To use your cell phone as a makeshift document camera
