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College of Business + Information Technology Faculty Research


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The Takeover Tango

Unraveling the impact of state-owned enterprise acquisitions on American competitors.

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CEO Duality and Firm Performance During the 2020 Coronavirus Outbreak

Having one person act as CEO and chair can allow a company to respond to issues quickly during a crisis.

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Can a Price Discount Backfire?

Effects of the Juxtaposition of Add-On Fees and Price Discounts on Consumer Evaluations.

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The Great Resignation

LTU business professors study attitudes toward work during pandemic.

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SOAR Leadership

SOAR invites representatives of all stakeholders into the conversation about an organization’s Strengths, Opportunities, and aspirations.

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Are Low Price and Price Matching Guarantees Equivalent?

Price match and low price guarantees are perceived differently by the consumer.