Sophia Grosan
sophiagrosan@gmail.comWebsite
Sophia Grosan is Senior Interior Design student continuing her education at Lawrence Technological University pursuing her Masters of Architecture starting this summer. Her passion lies in transforming spaces into captivating experiences, as well as learning through experiencing different parts of the world.
TITLE 
House of Marley
MajorInterior Design [BS]
DescriptionBy fostering customer engagement in experiential retail settings through the strategic integration of brand identity and storytelling, retailers can create immersive environments that not only captivate and entertain but also establish meaningful connections with customers. These engaging retail experiences go beyond conventional transactions, promoting a sense of community and cultivating brand loyalty, ultimately positioning the store as a destination for customers seeking not only products but also a unique and enriching shopping journey.
At the House of Marley experiential retail store, our concept revolves around crafting a sensory journey that seamlessly blends the essence of the brand's commitment to sustainability, premium audio, and the spirit of Bob Marley's legacy. Through a harmonious fusion of immersive storytelling, eco-friendly design elements, and cutting-edge audio experiences, our store aims to redefine the typical retail experience.